Full Job Description
Exciting Opportunity: Digital Content Strategist in Poland
We are thrilled to announce an opening for a Digital Content Strategist at Apple Inc., one of the world’s most innovative and successful technology companies. This position will be based in beautiful Poland, where you will lead our content strategy to engage, inform, and inspire our diverse customer base.
About the Company
Apple Inc. is a leading global technology company that designs, manufactures, and markets consumer electronics, computer software, and online services. Known for our commitment to quality, innovation, and design excellence, we aim to create products that elevate people's lives. Our presence in Poland is expanding, and we are seeking a talented individual to play a critical role in our communications strategy.
Position Overview
The Digital Content Strategist will be responsible for developing and executing effective digital content strategies that align with our brand's vision and marketing objectives. This role requires a deep understanding of digital marketing trends, audience engagement strategies, and performance metrics to create compelling and interactive content across various digital platforms.
Key Responsibilities
- Develop innovative content strategies that engage audiences across Apple’s digital platforms, including websites, social media channels, and email communications.
- Collaborate with cross-functional teams including marketing, product management, and design to ensure brand consistency and effectiveness in messaging.
- Utilize analytics tools to track performance, measure content effectiveness, and refine strategies based on audience interaction and engagement metrics.
- Research industry trends and competitor activities to inform content strategy and keep Apple’s offerings aligned with market demands.
- Lead content creation efforts for blogs, social media posts, white papers, and other digital materials, ensuring high-quality, engaging, and SEO-optimized content.
- Identify target audience segments and tailor content strategies to maximize reach and engagement across different demographics.
- Oversee the content calendar, ensuring timely delivery of content while adapting to shifts in market trends and company priorities.
- Organize workshops and training sessions to promote best practices in content creation among team members.
Required Skills and Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field; a master’s degree is a plus.
- Proven experience (3+ years) in a digital marketing or content strategy role, preferably in the technology industry.
- Strong understanding of SEO principles, content management systems (like WordPress), and digital marketing tools (such as Google Analytics, SEMrush), with demonstrated results in content performance metrics.
- Exceptional writing and editing skills, with a keen eye for detail and an ability to craft engaging narratives that resonate with various audiences.
- Experience managing social media platforms and creating compelling multimedia content, including video and graphic content.
- Proven track record of developing data-driven content strategies that drive audience engagement and contribute to measurable business outcomes.
- Ability to work both independently and collaboratively in a fast-paced environment, managing multiple projects with tight deadlines.
- Fluent in English; proficiency in Polish or other European languages is a significant advantage.
What We Offer
At Apple Inc., we believe that our employees are our greatest asset. We offer a supportive environment where creativity and innovation thrive. Our comprehensive benefits package includes:
- Competitive salary and performance-based bonuses.
- Health insurance and wellness programs.
- Generous vacation policy to promote work-life balance.
- Access to ongoing professional development and training opportunities.
- Employee discounts on Apple products and services.
Why Join Apple?
As a Digital Content Strategist, you will have the opportunity to shape our digital narrative and influence the way millions of customers interact with our brand. You will be part of a dynamic team that values innovation and is committed to creating an unparalleled customer experience.
We are dedicated to fostering an inclusive culture where everyone feels empowered to contribute their ideas and perspectives. At Apple, you will be encouraged to think differently and innovate in your own unique style.
How to Apply
If you are a strategic thinker with a passion for digital content and an eagerness to work in a fast-paced environment, we would love to hear from you! Please submit your resume and a cover letter detailing your experience in digital content strategy, your vision for this role, and any relevant portfolio pieces that showcase your work.
Join us and be part of shaping the future of technology at Apple Inc. in Poland!